A huge number of eCommerce businesses are operating online following the same model – B2C (Business to Consumer). An online business is an ideal approach to reach a great number of people. If you run a physical store, then it’s important for you to have an eCommerce store as well to reach a global audience. An eCommerce business not only brings profit but also reduces the burden on the business owner.

Unlike a physical store, an eCommerce store lets you connect with people from all around the world. These stores have features that a physical store might not be able to offer to you. Regardless of making a mistake, the best approach is to learn from the experts in the market.

Here are a few eCommerce business examples from which you can learn a lot. So, if you own an eCommerce store, then here are the best examples for you.

Bonobos

A New York-based brand that offers men’s clothing along with exceptional customer service. An important aspect of their business is that they focus on personalization. The band is widely known for its curved waistband and exceptional fitting.

The business worked as an online store for the first four years. Customers could easily connect to them through video chat, email, or phone. The brand is known for its fast service and desire to meet customers’ expectations at all costs.

TOMS

A shoe company famous for its ‘one for one’ slogan is an ideal example for all new eCommerce stores. The brand is known for its intense customer engagement through its feel-good marketing strategy.

TOMS donates one pair of shoes to the needy on every purchase as an act of service. It’s one thing that attracts people a lot since they feel empowered by helping others. The brand is further known for its exciting social media campaigns that encourage all customers to take part in it. They drive a lot of their traffic through strong social media campaigns for their website.

Ever lane

There are rarely any brands that ever tell their customers how much the manufacturing for clothes cost, let alone give all other details. It’s hard to compete in a market that’s ever-growing with new competition.

It’s one reason why Ever lane opted for a unique marketing strategy rather than relying on a traditional method. The brand believes in radical transparency and shows the cost of all manufacturing steps on their product pages. It’s something that no brand has ever done, so it’s all-new for them. People love to say what they are paying for, so it’s an excellent eCommerce marketing strategy to learn from.

Leesa

Leesa is another wonderful brand that sells high-quality mattresses at affordable prices. They did not spend hundreds of dollars on their marketing strategy rather focused on word-of-mouth marketing. They took their customers’ help to spread the news around and still save money.

You can take advice from here to not spend a huge budget on ads, but there are other ways that you can leverage from too. Take the hint!

Taloon.com

A Finnish eCommerce store selling domestic appliances, building supplies, and hardware online. Taloon.com focuses on providing value to customers and feels proud of helping them. They have a clear mission statement that makes them stand out from the crowd.

They also believe in A/B testing and constantly check which pages work better and which ones need improvement. If you want to connect with your audience, then A/B testing can benefit you a lot.

Apparelinclick

An online clothing brand that is winning the market. Apparelinclick sells t-shirts, hoodies, and customized accessories for men, women, and kids. The brand is known for respecting its customers and offering them discounts to win them.

The brand takes the traditional approach with a touch of modern marketing to gain customers. They believe in fast customer service and offer clothes at a fairly low cost. One thing that sets the brand apart from others is its love for sustainability. There’s a lot for new businesses to learn from this brand.

Warby Parker

Came into existence in 2010, this eyewear company offers a lot for new eCommerce stores to learn from. The company completed its first-year sales target in just the first three weeks. Since then, the company has thrived in the market with its customer base growing each day. They offer a great return policy, low-cost and high-quality eyewear, free shipping, and try-on service as well.

Warby Parker knows their audience very well and designs products as per the latest trends. If you’re not following in their footsteps, then you’re making a big mistake.

Shopify

A website that encouraged people to make their eCommerce store is indeed an eCommerce store itself. Shopify stands in third position as the most searched business in the world in the ‘Business Service’ category.

Shopify has enabled a lot of people to sell their products online to a huge customer base. Apart from that, they have now focused on empowering more than 1,000,000 businesses worldwide.

Shopify gives great control to businesses, which is missing from other platforms. Shopify stands on top because it makes customers feel at ease when they visit their store.

ASOS

A fashion brand that is known for its high-quality and affordable clothing. The brand follows the latest trends while making their clothes, which has turned them into a multi-billion dollar business. Their marketing campaigns are exceptionally effective and targeted as well.

The brand has gained popularity by offering high-quality and fashionable clothes at affordable pricing. Not everyone can afford to buy clothes from luxury brands, so they search for the next big thing.

ASOS marketing is heavily dependent on influencer marketing, content marketing, and social advocacy. It’s a huge business that has a great following online and a lot of people vouch for them as well.

MoD cloth

MoD cloth is a clothing brand that sells women’s clothing items. The brand is known for providing an engaging and fun shopping experience to its customers through its unique clothing options. Their clothes depict a story and showcase the fun and quirky side. They have cheerful models in their catalog showing their amazing clothes with bright patterns.

All of their products have a unique name and story to make them all stand out from one another. They also feature models in different shapes and sizes to make people see that their brand is for all. Their interesting catalog can intrigue anyone!

Closing Thoughts

With hundreds of online businesses, it often becomes hard for new eCommerce stores to stand out from the crowd. If you want to gain a strong ground, then you need to learn from the best. It will not only give you a chance to be the best at what you do but will help you reach maximum ROI in no time.

Follow the steps of the above-mentioned brands and become the best in the market in no time!