21% of B2B content marketers are having trouble creating engaging content.
The content you create is not the same. Some content will increase your search traffic and improve personal branding. But it would be best if you got to know your target audience. Find out what questions they have and take decisive action to answer them.
With the right content, it is possible to increase your search traffic. You don’t need to reach 200,000 readers per month to succeed or be noticed.
Bloggers can earn a living online by attracting 10,000+ readers each month.
Successful blog owners do not write their own content. They invest in content writing with a service like ArticleMarket.org.
If they can satisfy their readers’ needs, the readers will pay to learn from them. You can grow your search traffic and establish your brand whether you’re a B2B, B2C, or both.
It’s easy to drive organic traffic to your site, but engaging and converting visitors into leads is quite another.
If you want to use other channels like Facebook PPC/Google AdWords, you need to be willing to spend some money. If you love blogging, you’ll be able to spend less and reach more customers and leads.
Search engines will soon start rewarding you with quality traffic once you create incredible content people want and share on Facebook, Twitter, or LinkedIn.
But what type of content should be created if you want social engagement and organic lead generation? Below are nine types I recommend for blog posts to help increase search traffic.
Infographics
Infographics have become very popular. Unbounce has revealed that infographic searches increased 800% over the past two years. These infographics can enhance blog posts and create an active community.
Use visuals to make your digital marketing stand out.
One study found infographics were 3X more popular than other types and were shared on social networks up to 3X often. They can also go viral in a short time.
People love infographics. Even better, many will feel obliged and excited to share them. Why?
This is because infographics are visual marketing tools. Production of infographics has increased by 1% each minute.
Why do you need more infographics?
These are some of the many benefits. Jeff Bullas, a social media marketing expert, has listed some of these benefits.
Attractive
Add compelling graphics and …” voila, and you have addictive content!
Easily Scanned & Viewed
Humans are visual beings. This means that 90% of information sent to the mind is visual. It would be best if you tapped into that “optic nervous” to get that information.
Viral Capabilities
Infographics are attractive and more viral than text content.
Portable (Embeddable)
An embed code is required to insert code into a WordPress blog. This creates an automatically linked link from their website to yours.
Worldwide Coverage
Infographics can provide global coverage for print media, which is impossible to achieve in an era where online publishing is readily accessible worldwide at a push of a button.
Awareness of Brand
It is a powerful way of increasing brand awareness by creating an infographic with your logo and brand embedded.
Increases Traffic
An infographic that is both linked and compelling will drive people to your website band blog through “share” (or “click”).
Search Engine Optimized
The viral nature of the infographic medium creates links to your site. Google will index your website higher through its “Page Rank” algorithm. This increases search engines’ importance of your site.
Displays an Expert Understanding of a Subject
The research required for creating an infographic will show your knowledge and position your expertise in your chosen topic.
The challenge of infographics lies in their creation.
How can you create infographics?
Visual.ly can help you create p
