INTRO
Promotional Bulk SMS can be an effective marketing tool for any company. It’s also a great way to stay in touch with your current customer base and keep them informed about your latest changes and promotions. Take a look at these seven reasons why this type of marketing is advantageous to your business.
Boost brand awareness
These bulk text messaging services allow you to directly sell your product or service to customers. Customers will remember you and have positive sentiments about your company. They’ll spread the word about your business to their friends and coworkers, resulting in even more people becoming aware of it.
Texting provides an easy way for businesses to increase social media engagement and promote their products. Using promotional bulk SMS gives people a unique and fun way to communicate about your brand or product. Plus, it’s cheap: When you send bulk SMS through an aggregator, you only pay per message delivered—not per person who receives it. Some SMS providers even let you use keywords that link directly back to your site, making it easy for customers to visit.
Build customer loyalty
Texting your customers is an easy way to build customer loyalty. By sending discount coupons, special deals, and reminder texts to your customer base, you’re creating a compelling reason for them to buy from you again and again. When people think of buying something, they often ask themselves, Is it worth my time? Consider promotional bulk SMS as a way to bridge that gap—you’re showing them what they can gain by spending money with you.
Convert leads into paying customers
Texting is not just limited to sending messages. It has evolved into a very successful medium to market your products and services through bulk SMS service providers. The effective use of bulk SMS not only provides you with an edge over your competitors but also converts leads into paying customers.
Improve customer service
As customer service methods evolve, we’re seeing a lot more companies. Text messaging is a cost-effective way to reach customers. With promotional bulk SMS services, business owners can stay on top of customer service without investing too much time or money. It’s simple : Design your message and select an appropriate template (make sure it conveys key information to ensure response); Distribute and measure results; Revise and repeat.
Personalize your messages with text messaging software
The idea is to use promotional bulk SMS as a promotional tool, rather than as a general way of sending messages. Personalized messages are more likely to get noticed and remembered by customers, which makes them worth it for any business. Text messaging software allows businesses with limited in-house IT support or no IT support at all, such as retail stores with only one person on staff. For example—to easily personalize bulk SMS messages on their own. It can be done from anywhere in your store with WiFi!
Save time and boost ROI
Even small-business owners and startup founders can benefit from promotional bulk SMS. When you launch a new product or service, you’ll need to spread awareness quickly to consumers. One of your biggest time sinks will be contacting individuals one by one through multiple channels. Finally sending out a single bulk SMS ensures that more people receive your message and delivers an ROI boost. All for a fraction of the cost of traditional advertising methods.