It takes a lot of effort and persistence to grow your YouTube audience. You’ve come to the right place if you’re considering expanding your audience on the biggest video social network platform in the world. I’ll share 12 clever strategies to increase your YouTube subscribers without sacrificing your soul in the paragraphs below.
With these fantastic ideas, you can increase subscribers on YouTube
Tip #1: Produce high-caliber content
Your content must be worthwhile if you want to expand your YouTube audience. Anyone who is even mildly interested in YouTube subscriptions must first fall in love with your material.
What you truly need to comprehend is this:
You will get few to no subscribers if your content is dreadful.
I’m trying to make things as easy to grasp as I can. Your material has to be valuable, entertaining, and memorable.
Creating “problem-solving” video that viewers want to watch is a terrific way to start adding value to your YouTube channel.
One of the most popular searches on YouTube is for “How To” videos or tutorials.
ThinkWithGoogle reports –
On YouTube, the number of “How To” video searches is increasing by 70% annually!
Many people use YouTube to discover answers to whatever problems they might be having.
So how can you begin making “how-to” videos?
Start with your blog, if you have one, in any niche.
Most likely, you already have a tonne of fantastic “how-to” blog pieces that you can upload to your YouTube channel.
All you need to do is repurpose the content and put it into videos, which is precisely what I’ve been doing for the past few years over on my YouTube channel.
What I want you to do is this:
Create a list of all your “how to” blog content.
Create one or two videos per week, one for each, of them.
Put the video on YouTube and then embed it in the blog post whose content you used.
Promote ferociously over all of your social media platforms.
Let your email subscribers know about your new video.
Watch as readers of your site become YouTube subscribers.
Tip #2: Market your YouTube channel.
Making your channel look appealing is the next thing you should do. You need to look the part if you want your channel visitors to take you seriously and click the subscribe button.
By branding your YouTube channel, you may not only assist visitors recognise your brand right away but also help yourself develop your identity. It’s likely that you already have a personal brand style for your blog or website. And it’s probably the same for your Instagram profile and Social Media accounts.
Therefore, it makes perfect sense that you would want to extend that identity to your YouTube channel.
Consider the message you want to convey to your YouTube subscribers when designing your channel’s banner; this will help them understand what your channel is all about.
Don’t forget to include custom URLs in your channel header in addition to generating a lovely piece of branded artwork. These could include links to other social media platforms and your website address.
Writing an engaging bio about yourself, your cause, and the main subject matter of your videos is important.
Look at my bio here for some inspiration on what to write for yours; I know it’s not the most motivational or captivating one. However, it will provide you with inspiration for your own.
Tip #3.Use branded thumbnails in your movies
So, in keeping with the idea of “branding” your YouTube channel to make it distinctive and recognised, don’t forget to include some amusing personalised thumbnails for your videos.
This is what I’ve always done for all of my videos, and the thumbnails don’t have to be perfectly polished.
I am aware that making unique video thumbnails can be time-consuming, but they are crucial if you want to attract new subscribers.
Here are some design hints before you rush off to make some unique, branded thumbnails for your videos:
Use photos with high resolution and quality. No matter what screen size format your videos are being viewed on, you want your thumbnails to seem as sharp as possible.
Edit your photos – Don’t use generic, uninteresting stock photos; add your own unique touches to make them more appealing. Maintain brightness, contrast, etc., while using attractive filters. Make sure the stock photos you use to depict the information in your video are pertinent and appropriate for a broad audience.
Decorative writing, gradients, cut-out images, and other overlay components are examples of these.
Tip #4: Use a call-to-action that says Subscribe
Make sure you’re employing call to actions properly because they aid to encourage interaction.
Annotations can be used to add call-to-action messages. For me, though, these are rather obtrusive and bothersome for viewers.
Adding your call-to-action messages while you’re editing your videos is a great solution. You can include them smoothly into your video’s narrative.
Tip #5: Make a prominent “subscribe to channel” link using custom links.
So, the public can already see the subscribe button you’ve added to your YouTube channel. In addition to this, I enjoy including my own unique link.
You can notice that I added a second “link to subscribe” using a custom link with the call-to-action text “Subscribe To Channel” if you look at the screen grab image below.
You should also do this for your channel, in my opinion. Additionally, you can experiment with various call-to-action messages.
Tip #6: Branded watermark your videos with the “Subscribe” icon.
Here’s a further useful advice:
My own videos’ branded watermark logo was something I recently altered.
To brand or personalise your videos on YouTube, you can add a logo or brand-related watermark. I replaced mine with a “Subscribe” icon from my website’s logo.
What better method to encourage people to subscribe if your branded watermark serves this function than by using a real “Subscribe watermark”?
Simply alter yours by going to Creator Studio > Channel > Branding.
You can link your associated website to your YouTube channel using the platform.
This enhances their search results and confirms that your channel is the authorised YouTube representative of your brand.
Hover your mouse over the navigational links portion of your channel page by going to it and clicking it.
Go to Creator Studio, click the channel settings link, add the URL of your blog or website, and then click Link your Related Website. (See the photos below)
To increase the visibility of your channel in YouTube searches, you may also add relevant keywords.
Actively promoting your videos online is probably the best strategy to expand your YouTube following.
Apart from your subscribers, who else will know about a brand-new video you create and upload to your YouTube channel?
Therefore, you must do some of your own marketing and promotion if you want to increase the number of views on your new videos and the number of people that visit your channel and click the subscribe button.
Start by posting your videos on all of your other social media platforms, including Facebook, LinkedIn, Twitter, Instagram, and TikTok.
Start by posting your videos on all of your other social media platforms, including Facebook, LinkedIn, Twitter, Instagram, and TikTok.
Perhaps you could make a brief film for Facebook to promote your YouTube videos since I know that Facebook likes that its users contribute video material directly to their platform rather than providing a YouTube link. Don’t forget to provide a link to your main YouTube video.
Are there any more marketing pointers left?
Here are some more ideas for promoting your movies on platforms for content marketing and social media:
If you are allowed, post your videos in pertinent groups and communities on Facebook and LinkedIn.
Publish links to your videos on Pinterest.
Join Scoop.it, scoop your videos, and propose other Scoop.it subjects where your videos would be applicable.
Presentations with videos should be uploaded to SlideShare.
From your free reports, eBooks, and PDFs, etc., link to your videos. You can do this by taking a screenshot of the video or by using the thumbnail to create a hotlink to the corresponding video.
Create a specific landing page for your unique videos on your blog, similar to this one, and promote it similarly to a blog article. Watch this tutorial video to learn how.
Journal about your most recent video (One of the best ways to drive traffic to new video content is to include it in a blog post as an embed or link).
Publish your videos alongside related content
Conclusion
I hope you find this article useful if you don’t know how to monetize YouTube channel then you must follow above tips because you need at-least 1000 subscribers to monetize.
Also Read- real music promotion strategies for musicians in 2022
